The new line of collectables are launching as part of a deal with Italian distributor Gedis Newsstand.
A third wave of collectables based on Xilam’s Oggy & the Cockroaches are on the way, thanks to a deal with Italian distributor Gedis Newsstand.
The new collection of figures will be supported by a heavyweight TV campaign across Italy, and is part of a deal with Xilam, Gedis, Grani Partners, the Oggy broadcast networks and licensing agent, Discovery.
“We are delighted to be working with a partner as motivated as Gedis and look forward to sharing further success with the new release of Oggy Rollinz and other figurines in the near future,” said Tiziana Barbuto, senior licensing manager at Discovery Italy.